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On Campus
The objective of a Doctor of Philosophy of Human Sciences with a specialization in Merchandising is to prepare future practitioners who can critically apply knowledge of merchandising practices to the soft-goods industry. Learning innovative merchandising techniques, including the extensive use of technology, will provide students with applicable knowledge of the field. Students will also learn and apply theory and research methods to address industry challenges. In addition, interdisciplinary knowledge, from fields such as marketing and educational psychology, will enhance students’ perspectives toward research.
See Textiles, Merchandising and Fashion Design for more information.
Goals and objectives for the specialization in Merchandising include:
- Explore innovative merchandising techniques, including the extensive use of technology.
- Learn and apply theory and research methods to address industry challenges.